Published July 2017
This type of marketing really is the traditional old school type of web business. Exciting stuff! Born to generate money off traffic on established websites and blogs. With that said, I think there are still a lot of people who have the entirely incorrect idea on what it actually is. I was one of these people at one point.
Affiliate Marketing, is actually a type of business model. It is the process of earning money from marketing someone else’s products or services… Marketing … not selling …. That’s important to remember… and then generating a commission from each sale... which you actually have nothing to do with.
The structure and process is in its simplicity:
Affiliate Marketing, once established, really is a type of passive income. I believe this is its greatest appeal. People need to accept facts, that it takes a lot of work to get to this point, and Affiliate Marketing simply does not work for everyone. It does not.
Very few people will make all their money off Affiliate Marketing, and I think that if you accept this type of business as a means for supplementary income, you have controlled your expectations well.
The general rule is you will need a big audience to be successful. Audience as in followers, or likes, or traffic (the ‘eyes’) on your current blogs or websites.
If you look at some of the most successful common facts on campaigns working well, there are three:
Some success stories of affiliate marketing:
The other side of the coin, and a point made in this video I really like about who owns the client in the end:
The other side of the coin, yes, my coin has three sides…. Some interesting points in this video:
Onto the backend of the business.
These are the companies that sign up other companies wanting to sell things via your websites or platforms. Using your web eyes.
Most Affiliates have their sites divided into two sections, one for people who want to sell products, and the other for those who want to sell products signed with the affiliate. Normally very easy to work out. Here are the big name companies:
Some points and comments I would like to make.
Setting up this type of business has the advantage that you don’t need to really know the product or service you are selling. This is because in most cases, the “selling” and product knowledge is shared on the page you direct the visitor to and you don’t even need to manage that page.
Affiliate Marketing is about maximizing return off the same eyes. It’s like when you are in a normal shop, and you went there to get milk, and now you snaking your way to the check out till, past all the sweets on all the shelves left and right of you. That labyrinth and maize of sweets is Affiliate Marketing … trading off eyes, and the chance you might want something you see before you get out the shop. It is a win win for everyone involved. Company gets client, you get commission, client gets a product or service which addresses a need or a want.
I want to solve a quick common misunderstanding. AdSense, is someone who sells adspace for other peoples products. Space. Not products. It is not Affiliate Marketing. You earning off clicks…. Not selling of a product.
When and if you select an Affiliate Company, be aware of coupon payments, or verifying method. If you want to know more, send an e-mail to me.
Try and get your eyes, to give you their contact information, so you can try to retain the client. This is because of the very biggest flaw in this business plan that being, once the visitor is directed away from your platform, they might be gone for good. And then they belong to the Affiliate company. Especially when you consider the special code used to track a sale can disappear through the clearing of cookies on the users device, or if they move to another device.
Published July 2017