FINALLY! SEO PACKAGES, SERVICES AND PRICES EXPLAINED NICE AND SIMPLY. (First published MAY 2022)
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Finally! SEO Packages, Services and Prices explained nice and simply.
I have achieved top search engine positions for both my businesses and clients, setting me apart from countless service providers. Many people lack a deep understanding of SEO and often prefer simpler explanations, personally I don’t blame them, SEO can sound very boring to the lay man or lady. I have outlined 7 of the very best and easy to digest SEO points below, but you are always welcome to make contact with me to discuss a marketing project for your business.
Point 1:
I oversee many valuable sites ranking on Google’s first page for primary search phrases. With involvement in over 15,000 online projects over the years I stand out as an independent Web Marketing Specialist. If you are using an expert, ask them for references or proof of work.
Point 2:
In a nutshell, SEO involves optimizing websites to secure organic search rankings and clicks through technical and theoretical strategies. Due to Google’s guarded algorithm, SEO specialists rely on personal theories rooted in technical acumen, common sense, and business insight. Using a true professional costs money, but saves time. If the expert does not care for or understand your business, you are at risk of paying a bill and getting nothing from it. A true professional might also advise that your particular type of business requires alternative marketing methods and might even decline your website as a project.
Point 3:
When pursuing high search engine rankings, costs need to be shared between four main categories:
- Excellent website creation
- Foundational SEO tasks
- Ongoing maintenance
- Generating inbound traffic and links, often through paid / boosted campaigns
Skip one of these areas and you put yourself at a disadvantage. Beware of one-size-fits-all SEO packages, as effective strategies must be tailored to individual business needs, context, and competition levels.
Search 1:
Search 2:
Point 4:
Search results inconsistency on Google highlights the dynamic nature of the internet. With millions of web pages competing for attention, SEO success requires continuous effort and tailored strategies to outperform competitors consistently. If you stop working on SEO, you will slip behind those who are putting more effort in.
Point 5:
Determining the aggression level in your SEO strategy is crucial. Your pace influences costs and turn around time. There is however a line to be draw, a point where spending more simply does not reap any better results. A good expert will be able to tell you when you are over capitalising.
Point 6:
Targeting a niche clients base, and in context of SEO, niche search phrases, is very good advice. It increases the return on spend and can give your business an advantage on the web. An expert can help select search phrases for you.
Point 7:
SEO operates within a broader web marketing spectrum, often complemented by PPC (Pay per Click/Adwords) and Social Media strategies. While each component serves unique purposes, a balanced approach tailored to your business goals typically yields the best outcomes.
But wait, there is MORE!
Who is Jean-Pierre Murray-Kline?
Jean-Pierre is a South African serial e-entrepreneur, published author, and change champion who has worked in over 300 types of industries in some capacity or another. His own online businesses have generated millions of Rands and involved sectors such as law, web & app development, events & entertainment, property, technical services, media, and tourism.
He has traveled to over 150 cities worldwide and is extremely active as a business and environmental technologist. In addition to his own projects, he researches and consults on all things online: marketing, reputation, compliance, law, and e-security, and also offers strategy workshops and scenario sessions on future thinking with a key focus on technology, the environment, and global influences.
Jean-Pierre is often asked to be a guest speaker on a variety of subjects he continuously studies and writes about.
Is anyone reading this? I just started. Opinions? pic.twitter.com/sTBAanodod
— Jean-Pierre Murray-Kline (@PierreMurray) November 8, 2023
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